The year was 2018, And Summer was kicking into full swing.
The sun was shining. Beer gardens were bustling. But somewhere on the South Coast of England, something was wrong. Alex, bearded hipster and budding writer had a problem. It was dry. It was itchy. And it was following him everywhere he went. It was his beard.
And he’d tried everything to give it the lease of life he needed. But between overpriced oils with few results to back up their price tags and mass-produced brands too cheap to make a difference, Alex still faced the same struggle.
He knew something had to be done. And he set about doing it. So he hired a chemist. And a perfumer. And he tasked them with crafting the best beard oils the world had ever seen. Little did Alex know it, but something big had just happened…
Mission Beard had just been born.
3 years on, and Mission Beard produces a range of renowned, all-natural beard care products, used by thousands of men across the UK.